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NY - Director of Communications and Public Affairs Office #23-01

  • 1.  NY - Director of Communications and Public Affairs Office #23-01

    Posted 11 days ago
    Edited by Brukie Gashaw 11 days ago
    Director of Communications and Public Affairs
    Communications and Public Affairs Office
    Reference #23-01

    The New York State Division of the Budget (DOB) is seeking a highly skilled, creative, and dynamic communications leader to oversee its Communications and Public Affairs Office.

    The Communications and Public Affairs Office is as an essential part of DOB and the Executive branch of New York State government, responsible for DOB's strategic communications, high-level media relations, press and event management, growing public information streams, and innovative digital products.

    The ideal candidate will have extensive experience in protecting, evolving, and promoting principals and organizations; exceptional written, oral, and interpersonal skills; and a track record of designing, managing, and executing creative and effective media relations, press strategies, and 360-degree communications activations, spanning earned, owned, and paid digital channels.

    It is critical that this individual is self-motivated and able to work collaboratively across different specialties within DOB and throughout New York State to advance statewide objectives and support multi-agency programming and initiatives.

    In addition to overseeing day-to-day communications activities, including working with and cultivating strong relationships with high-level reporters in top-tier local, State, and national outlets, serving as DOB's primary internal and external spokesperson, and crafting media responses, press releases, and DOB/principal communications, this individual should also be able to maintain and expand DOB's presence across all public information touchpoints including web/digital channels, social media channels, and spearhead creative marketing and brand-building efforts.

    The individual must demonstrate an ability to distill complex policy objectives and curate content across all mediums and channels.

    Responsibilities of the Director of Communications and Public Affairs would include, but are not limited to:

    • Provide creative and visionary leadership to manage communications, press, and creative marketing functions in the office, including creating, managing, and executing against messaging priorities across all channels.
    • Devise and execute high-level earned, owned, and paid driven strategies to elevate DOB's work and leadership, including through press opportunities and Op-Ed/editorial development.
    • Produce all external communications including press statements, releases, and responses.
    • Cultivate and expand DOB's presence across all public information touchpoints such as web, social media, and digital products.
    • Work collaboratively with DOB subject matter experts to craft messaging and communication strategies to support public understanding of often complex or nuanced budget and policy initiatives.
    • Serve as a catalyst for ideation and execution of new publications and products to make the work of DOB more familiar and accessible to the public.
    • Work with teams throughout DOB to help produce clear, meaningful, insightful, impactful, and attractive data visualization products, such as charts, graphs, infographics and more, for various mediums such as print, web, presentation decks, and social media.
    • Support the development of public-facing documents and products such as annual budget publications, quarterly updates, presentations and talking points.
    • Create and promote social media communications to maintain a robust online presence, support transparency and advance public communication.
    • Serve as spokesperson to represent DOB to the media and other public interfaces.

    Qualification/Skills:

    • A proven track record as a communications and press expert, leader, and manager, with extensive experience in working with principals and brands on executive communications strategies.
    • Relationships and experience working with top-tier local, State, and national reporters and outlets, such as: The New York Times, Fortune, Forbes, Axios, POLITICO, Bloomberg, The Washington Post, CNN, CNBC, MSN, AP, Reuters, NPR, and more.
    • Ability to translate complex fiscal and policy information into clear, compelling language and curate content across all channels to connect with various audiences and the public at large.
    • Strong written communication skills, including both writing and editing for concise communications
    • Creative presentation and visual skills, including graphical and data visualization abilities.
    • Ability to thrive in a fast-paced, rapid-response environment.
    • Working knowledge of graphic design and ability to direct and manage individuals responsible for design layout for print publications, web sites, presentations, and social media.
    • Experience in communications campaigns, including strategy, messaging, collateral (blogs, success stories, digital content, etc.), public engagement, constituent outreach, media relations, and social media.

    How to Apply:

    To be considered for this or future positions with DOB, please complete the Online Employment Application and select "Director of Communications and Public Affairs" in the "Title Applying For" section. Applications are held in the DOB's resume database for six months, after which candidates may reapply to be considered for future opportunities. To learn more about the benefits of working at DOB, please visit our Career Pages.

    If you require assistance in applying for employment with DOB, please contact personnel@budget.ny.gov



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    Human Resources Office
    New York State Division of the Budget
    Albany NY
    (518) 474-0132
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